SOBeFiT Magazine (“we” or “us”) has adopted the principles set forth in this Privacy Policy, which describes how we collect, use and share collected information we collect from users, subscribers and other individuals. SOBeFiT Magazine, together with its publisher, MPG Publishing Corp., recognize the importance of protecting the privacy for all information provided by users to the website, subscribers to the magazine and e-newsletters, participants at our events and other consumers of our products and services.


We collect information provided by users to our website, subscribers to our magazine and newsletters and other consumers. By visiting our website and accepting this privacy policy, you affirmatively consent to our collection and use of your data and expressly choose to receive certain communications.

Our website provides you with the opportunity to register with us to gain access to the reader interaction section of the website. In order to register, a user must provide their first and last name, e-mail address, gender, age and other contact and demographic information. The user will be assigned a username, create a password and be given the opportunity to opt-out of receiving communications from us or our partners.

If a user wishes to subscribe to our e-newsletters, the user must register and provide their first and last name, e-mail address, gender, age and other contact and demographic information. In the registration form, the user will have the opportunity to opt-out of receiving communications from us or our partners.

In the event a user, subscriber or other customer elects to participate in a contest or survey, they will be required to register and asked to provide contact information such as name, e-mail address and mailing address, demographic information (such as gender and age) and additional personal information necessary in order to enter the contest or participate in the survey. Participation in a contest or survey is voluntary and such users affirmatively consent to the sharing of personal information in connection with the contest or survey.

We may offer features whereby users can send information to others. If a user elects to use our service to inform a friend about our website, products or services, we may ask for the friend’s name, e-mail address and gender. We may retain such contact information that a user submits to the website. The referred friend may request to opt-out of receiving further messages in the tell-a friend message sent by the user.

We have features whereby users can provide us with feedback or ask questions. User’s contact information in such correspondence may be retained.

Registered users, whether in the website, e-newsletters, subscribers to contest or surveys will have the opportunity to select if they would like to opt in to receive news, updates and offers from us and our partners.

Our website uses cookies, small data files containing information about the user that are stored on the hard drive of the user’s computer. These cookies may be associated with the user’s information for marketing and promotion purposes. In the event that a user registers with the website, cookies will be used to identify the registered user and make logging in to the website simpler.

We use information gathered from users to provide requested services, to provide users with relevant content, to improve the user’s experience on our website and to assist us in creating better services and products that meet the user’s needs. We may share gathered information with our affiliates, who may use the gathered information to communicate with you. We will never share credit card information with affiliates, partners or advertisers. Credit card information will only be shared with payment processing agents necessary to complete the user’s purchase on our website. Information gathered in connection with surveys and contest will be used to notify the winners and award prizes.

Our website contains links to third party websites. We are not responsible for the content or privacy policies of such third party sites. We advise users to review such sites’ privacy policies.

We reserve the right to alter, modify and update this Privacy Policy. In the event we do make such changes, we will post those changes immediately on this page. We encourage users to refer to this page periodically for updated information.

We store user information securely on our servers, which are kept in a secure environment. Sensitive information, such as credit card numbers, is encrypted and transmitted to us securely.

It is our intention to adhere to the Children's Online Privacy Protection Act and its rules on collecting personal information from minors. We do not intentionally collect information from children under the age of 13 without parental consent. Children should always get permission from their parents before sending any information about themselves (including, but not limited to, their names, e-mail addresses, and phone numbers) over the Internet to us or to anyone else.